Privacy Policy

Effective Date: January 01, 2010
Last Updated: July 10, 2026

📋 Summary: We collect information needed to operate our website, provide estimates and fencing services, communicate with customers, process transactions, improve our services, and conduct permitted marketing activities. We do not sell your data — ever. You can request access to, correction of, or deletion of your information at any time. We handle personal information and electronic communications in accordance with applicable privacy, consumer-protection, and communications laws, including the CCPA, TCPA, and CAN-SPAM where applicable.

1. Overview

Spectrum Fence ("Spectrum Fence," "we," "our," or "us") operates the website located at spectrumfence.com (the "Site") and provides residential and commercial fencing installation, repair, and related services throughout the Atlanta, GA metro area (the "Services"). This Privacy Policy explains how we collect, use, disclose, store, and protect information about you when you visit our Site, request an estimate, schedule service, or otherwise interact with us.

By using our Site or Services, you agree to the collection and use of information as described in this policy. If you do not agree with these terms, please do not use our Site or Services.

2. SMS/MMS Program Terms and Privacy Notice

This section applies when you provide your mobile phone number to Spectrum Fence and consent to receive text messages from us.

Program Description: You may receive customer-care, informational, account-notification, and marketing messages from Spectrum Fence. Messages may include estimate-request follow-ups, appointment scheduling and reminders, project and job-status updates, account notifications, customer-support communications, review requests, financing information, special offers, and seasonal promotions.

Consent: By providing your mobile phone number and opting in, you authorize Spectrum Fence to send text messages to that number using automated or non-automated technology. Consent to receive marketing text messages is not a condition of purchasing goods or services.

Message Frequency: Message frequency varies based on your requests, appointments, project activity, account activity, and promotional preferences.

Message and Data Rates: Message and data rates may apply.

How to Opt In: Customers may opt in by submitting our Contact Form, completing our Launch365 BookSmart appointment request form, using the Launch365 Chat Widget available on our website, providing verbal consent to a Spectrum Fence representative, or initiating a text conversation with us where permitted. Each digital opt-in method presents an SMS disclosure before submission.

Opt-Out: Reply STOP at any time to unsubscribe. After you reply STOP, we may send one final confirmation message. You will not receive additional text messages unless you opt in again. Reply START to resubscribe where supported.

Help: Reply HELP for assistance, call 770-367-2925, visit spectrumfence.com/contact/, or review our Privacy Policy and Terms & Conditions on our website.

Carrier Disclaimer: Mobile carriers are not liable for delayed or undelivered messages.

Mobile Information and Consent Privacy: SMS consent and mobile opt-in information will never be shared with third parties or affiliates for their own marketing or promotional purposes. We may share this information only with service providers that help us deliver text messages, manage consent, provide customer support, maintain records, prevent fraud, or comply with law. Those providers may use the information only to perform services on our behalf.

Changes to the Program: We may change or discontinue the SMS program, message types, sending number, or delivery method at any time. Material changes will be reflected in this policy or communicated as required by law.

📋 Consent to receive marketing text messages is not a condition of purchasing any goods or services..

3. Information We Collect

3.1 Information You Provide Directly

• Contact Information: Name, address, phone number, and email address when you request an estimate, schedule service, contact us, or sign up for financing.
• Property & Project Information: Property address, fence type, materials, gate style, photos of your property or existing fence, and other details you provide to help us prepare an estimate or complete a job.
• Payment Information: Billing details and payment information processed securely through our payment processor. We do not store full card numbers.
• Financing Applications: If you apply for financing through a third-party lender we work with, information you submit is shared with that lender as described in Section 5.
• Communications: Messages, texts, emails, chat conversations, calls, and reviews you send us.
• Employment Applications: Resume, work history, and related information if you apply for a job with us.

3.2 Information Collected Automatically

• Usage Data: Pages visited, links clicked, time spent on the Site, and referring pages.
• Device Information: IP address, browser type, operating system, and device identifiers.
• Cookies & Tracking Technologies: See Section 10 for details.

3.3 Information from Third Parties

• Lead & Marketing Platforms: Our marketing and scheduling platform (Launch365) helps route web chat, form submissions, and text/call inquiries to our team.
• Google Business Profile: Reviews and review responses you post to our Google Business Profile.
• Financing Partners: Application status from financing providers, where you've applied for financing through us.
• Analytics Providers: Aggregated website analytics data (e.g., Google Analytics).

4. How We Use Your Data

• To Provide Estimates & Services: Scheduling site visits, preparing quotes, dispatching crews, and completing installation or repair work.
• To Process Transactions: Invoicing, payment processing, and financing applications.
• To Communicate With You: Appointment confirmations and reminders, job status updates, review requests, and support responses.
• To Improve Our Service: Understanding which pages and offers are useful so we can improve our Site and how we serve customers.
• To Send Marketing (with consent): Promotional emails or texts about offers, financing, or seasonal specials — only where you've opted in. See Sections 7 and 8.
• To Meet Legal Obligations: Complying with applicable law, preventing fraud, and enforcing our Terms.

5. Data Sharing & Disclosure

We do not share your personal information with third parties except in the following circumstances:

• Service Providers: Vendors who help us operate our business, including our website/marketing platform (Launch365), payment processing, SMS/email delivery, and scheduling tools. These providers only access what they need to do their job and are bound by confidentiality obligations.
• Financing Partners: If you apply for financing, we share the information necessary to process that application with our financing partner(s).
• Business Transfers: If Spectrum Fence is acquired or undergoes a change of ownership, your information may transfer as part of that transaction. We'll notify you if this happens.
• Legal Requirements: When required by law, court order, or to protect the rights, property, or safety of Spectrum Fence or others.

6. We Do Not Sell Your Data

🚫 Spectrum Fence does not sell, rent, or trade your personal information. Your information is used only to provide you with an estimate, complete your project, and support you as a customer — nothing else. This commitment applies regardless of your state of residence, including California (CCPA).

7. Storage & Security

• Encryption in Transit: All data transmitted between your browser and our Site is protected with TLS/HTTPS.
• Access Controls: Access to your information is limited to team members and systems that need it to schedule and complete your project.
• Payment Security: Payment information is processed by a PCI-compliant payment processor; we do not store raw card numbers.
• Incident Response: If a breach affecting your personal information occurs, we'll notify affected customers as required by applicable law.

⚠️ No system is 100% secure. Contact us immediately if you suspect unauthorized use of your account or information.

8. Retention & Deletion

• Customer & Project Records: Retained for the length of any warranty period plus a reasonable time afterward for service history and legal/accounting purposes.
• Message Logs: SMS and email records retained for up to 2 years for compliance purposes.
• Billing Records: Retained up to 7 years in accordance with financial recordkeeping requirements.
• Website Logs: Retained for 90 days for security monitoring.

To request deletion of your personal data, email privacy@spectrumfence.com, use our Contact page, or call 770-367-2925. We'll process verified deletion requests within 30 days, except where we're legally required to retain certain records (e.g., invoices, warranty documentation).

9. Email Marketing Communications

• Consent: We only send marketing emails to people who've opted in.
• Opt-Out: Every marketing email includes an unsubscribe link, honored within 10 business days per CAN-SPAM.
• Transactional Emails: Estimate confirmations, invoices, and service notifications are sent as needed for your project and are not affected by marketing opt-outs.

10. Cookies & Tracking Technologies

• Essential Cookies: Needed for the Site to function (e.g., forms, security). Can't be disabled.
• Analytics Cookies: Help us understand how visitors use the Site (e.g., Google Analytics).
• Marketing Cookies: May be used to measure advertising effectiveness. You can opt out via your browser settings or our cookie tool.

You can control cookies through your browser settings. For more information, visit allaboutcookies.org.

11. Your Privacy Rights

Depending on where you live, you may have rights to:

• 🔍 Know what personal information we collect, use, and share.
• 🗑️ Delete your personal information, subject to legal retention needs.
• ✏️ Correct inaccurate information we hold about you.
• ✋ Opt out of the sale of personal information — note: we don't sell your data.
• ⚖️ Non-discrimination for exercising these rights.

California Residents (CCPA): You may submit a verifiable request to privacy@spectrumfence.com. We'll respond within 45 days.

12. Children's Privacy

Our Site and Services are not directed to individuals under 18. We do not knowingly collect personal information from children under 18. If we learn we've inadvertently done so, we'll delete it promptly. Contact privacy@spectrumfence.com if you believe we've collected information from a minor.

13. Changes to This Policy

We may update this Privacy Policy periodically. When we make material changes, we'll update the "Last Updated" date above and, where appropriate, post a notice on our Site.

14. Contact Us

Spectrum Fence
760 Old Roswell Road
Roswell, GA 30076
Phone: 770-367-2925
Privacy inquiries: privacy@spectrumfence.com

For data deletion or rights requests, please use the subject line: "Privacy Rights Request."